Vaishnav Ramayan

Published in UX Planet

·Mar 25

3 layers of Emotional Design, every Product Designer Must Know

The Visceral, Behavioural and Reflective Layers. — “Everything has a personality: everything sends an emotional signal. Even where this was not the intention of the designer, the people who view the website infer personalities and experience emotions.” — Don Norman Layer one - Visceral 👀 I still remember walking into a mall and passing by an apple store, I could never resist…

5 min read

3 layers of Emotional Design, every Product Designer Must Know

Published in Bootcamp

·Mar 22

What I Learned Working as a UX Researcher ✨

A reflection on my UX Research career. — 20–1–2021, I still remember this date when Cydelle Zuzarte reached out to me after reading my article asking If I were interested in joining them as Junior UX Researcher at Swiggy. I had mixed feelings which involved a lot of questions, “ Am I capable of doing this job? or…

UX Research

4 min read

Published in UX Planet

·Feb 9, 2021

From being unemployed to bagging my first UX job 🚀

About Me- Hi! I am Vaishnav Ramayan, I graduated in engineering from RVCE Bangalore in 2020 ( the year that it was!!) and I have always been curious and keen to solve people’s problems around me. I founded a company to uplift dancers during my college days, then I was introduced to…

Careers

4 min read

Published in Bootcamp

·Feb 1, 2021

Case study: Match-making to find freelancers

Problem Statement 🤔 Design a product experience that would help people find and hire the right designer for their projects. Design the experience from the perspective of the person who is looking to hire a freelancer. We are looking for you to identify pain points in the “finding the right designer for your…

UX Research

5 min read

Case study: Match-making to find freelancers

Published in Bootcamp

·Jan 8, 2021

Case study: Redesigning MoneyTap’s landing page using AIDA framework

What is MoneyTap? 🤑 A personal loan mobile app that offers ‘Money on Tap’ in partnership with banks and NBFCs. Goal 🎯 Purpose of the project — to create a redesign for FinTech corporate website. The goal — to arouse an interest in the company to attract new customers using AIDA Framework. About AIDA 🤔 The formula is based…

2 min read

Case study: Redesigning MoneyTap’s landing page using AIDA framework

Published in Bootcamp

·Dec 30, 2020

Case study: Building a B2B community feature

Goals 🎯 Making a B2B Client Community Feature to increase client engagement and interaction. Deliverables UX Research Low Fi Wireframes High Fi + Prototype UX Research 🔭 Objectives To learn and understand why is it important to have a Client Community Feature for B2B company. To understand the design process of other B2B companies who…

UX Design

6 min read

Case study: Building a B2B community feature

Published in Bootcamp

·Nov 29, 2020

Case study: An app that teaches you to brew beer

This case study was an assignment project I did as a part of the 10kdesigners masterclass with a duration of 10 days. What is beer geek ? 🍺 Beer Geek is an App which helps Beer Enthusiasts to learn Brewing Craft Beer right at their comfort from home. Project Goals 🎯 Goal of…

5 min read

Case study: An app that teaches you to brew beer

Published in Bootcamp

·Oct 12, 2020

Case study: WhatsApp usage by Gen X in India

What is GenX ? 🤔 Gen X was born between 1965 and 1980 and are currently between 40–55 years old. Mission 🚩 To check and validate usage patterns of how the majority of the Indian older generation uses WhatsApp on daily basis. Context 🧭 This research was an assignment project I did as a part of the 10kdesigners masterclass…

UX Design

7 min read